If you don't have a competitive advantage, don't compete.
-Jack Welch

In other words, if you really want to compete for something, get a competitive advantage first!

4 comments:

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AmitL said...

Hehe..that's a typical Westerner phrase,Shreya.:)IT does make a bit of sense,though-first,make your product competitive,then,promote it with it's advantages,is how I read it.

Unknown said...

ah. good.
in simpler terms...
before going to battle, make sure you have the bigger tank.
else have your butt handed out to you

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